Why do agencies seem to hate project management? Creative agencies often find that they exceed expectations in the creative department while falling short in areas such as operations and management. Some say that this discrepancy is structural; it’s built in to the very definition of what it means to be creative....
a cloud-based Software-as-a-Service model might seem expensive. After all, paying for a service means that businesses will incur ongoing monthly fees that can mount up. In the long run, though, cloud-based ERP systems outperform on-premises solutions in a number of key areas. This article looks at some of the various cost benefits of choosing a cloud-based ERP solution, including savings related to upgrades, IT maintenance savings, performance benefits, and savings in overall setup time....
How can CFOs increase productivity, strengthen client relationships, and, ultimately, boost their bottom line? What can CFOs do to generate more revenue and steady profit margins? These questions doubtless run through the minds of CFOs who are driven to succeed—especially in the ever-changing creative industries. ...
Many try to avoid the subject of project pricing. Indeed, pricing can often involve conversations that some consider uncomfortable. And the stakes can be quite high. After all, small pricing details decided today can have profound consequences tomorrow. But with some sound advice, pricing doesn’t have to remain such a difficult subject. Here’s how to get project pricing right. ...
They say it’s not necessary, or that implementing one can wait. But such a view would drastically underestimate the importance of an effective ERP solution. After all, the utility of an ERP spans the entire business. An ERP solution integrates organization, information, and communication across all areas of an organization. This includes business management, customer relationship management (CRM), human resources, distribution, and e-commerce. The effectiveness of even one of these elements can make or break a company today. ...
A brand is no longer what we tell the consumer it is—it is what consumers tell each other it is”, a quote from Scott Cook, co-founder of Intuit. Life is a series of conversations, those of which may never be recollected by any of us in great detail; but the highlights make its way thru a series of actions. Businesses are no different, they are like our school-going, college-visiting, home-coming, and home-away children. We have all tried the 'tell' approach, it just does not stick....
In order to remain competitive, every ad agency today needs a robust ERP solution specially tailored to the current needs of the industry. There are myriad benefits of ERP software for all businesses, including the ability to integrate information and communication across business management, customer relationship management (CRM), human resources, distribution, and sales. But due to the ad industry’s global shift toward agility over stability, an even greater emphasis has been placed upon an ability to quickly organize data and integrate that information across key business areas. An effective Agency Management ERP solution can make all the difference in the world for your creative organization. In this whitepaper, we’ll take a look at how ERP software is defined, how it can help creative organizations, and how ERP systems can be customized for advertising firms. We’ll end by noting that these benefits and more are included in ZAG’s unique Agency Management ERP solution....
In order to remain competitive, every ad agency today needs a robust ERP solution specially tailored to the current needs of the industry. There are myriad benefits of ERP software for all businesses, including the ability to integrate information and communication across business management, customer relationship management (CRM), human resources, distribution, and sales. But due to the ad industry’s global shift toward agility over stability, an even greater emphasis has been placed upon an ability to quickly organize data and integrate that information across key business areas. An effective Agency Management ERP solution can make all the difference in the world for your creative organization. In this whitepaper, we’ll take a look at how ERP software is defined, how it can help creative organizations, and how ERP systems can be customized for advertising firms. We’ll end by noting that these benefits and more are included in ZAG’s unique Agency Management ERP solution....
Imagine working with a team of four which has one proficient resource and three gofers riding on the coattails on the sole expert. This is a very common scenario in a typical engagement. When stories are heard about the existence of mere 3-4 key nodes in a resource arrangement of hundred, surprisingly it doesn’t raise any eyebrows within the business concourse....
In case of any event being organized by a corporation, the corporation receives payments from sponsorship customers for specific promotional motives. Usually, these sponsorship contracts contain ‘Contingency’ as well as ‘Metric-Based’ payments to offer a justified conformance with the value of the publicity being generated. Apart from these, there are multiple subsidiaries that enter into retainer contracts as well, either as fixed price contracts, or as advance payments for future services that are rendered over the year or across multiple fiscal years....